2021 Ford F-150 Raptor Has an Easter Egg Hunt for Adults
Say what? As you get older you likely aren’t doing as many Easter egg hunts, unless you have a kid at home. However, Ford seems to be reviving that fun we experienced as a child when discovering an egg with chocolate or a few bucks inside. They did this by adding a hunt of their own on its newest truck, but with a twist.
The Ford F-150 is one of the top-selling vehicles in the United States, by a wide margin, and the 2021 Raptor is one of the most capable versions the Detroit automaker has ever released, but what is this talk about Easter eggs from their official Twitter page? Well, the 2021 F-150 has provided us with a little bit of fun.
When you look at the rear fender of the truck, you’ll find an FP GN03 logo containing a QR code that you can use to scan your phone. From a distance it may be harder to notice, but up close? You’ll see the small QR code in the top corner of the P. Scanning the QR code will bring you to the Ford Performance website, which you can navigate on your own without it, but it’s still a brilliant marketing ploy and something different.
You might be reading and thinking to yourself, “ok, so what?” Well, there’s more to it than just some QR code. An option for the Raptor Graphics Package shows a fighter-jet theme on the rear fender. The pattern flows with the Raptor logo on the rear fender and was created to resemble nozzle afterburners from an F-22 Raptor. You have to hand it to the automaker for trying something different – and fun for an adult.
The final Easter egg Ford provided for its fans touches on their desert racing heritage. Like the others, it’s also located on the rear fender, and this hidden egg is found on the 2021 F-150 with the 37-inch tire package. If you know what to look for, it’ll be easy to spot a map of the Baja 1000 race. However, if you don’t know much about racing, it’s not likely you’ll be able to see it.
Again, it’s hard to find something new to please an audience, and the marketing department was certainly hard at work looking to shake things up a bit. Have you noticed this before?